The State of Influencer Marketing 2022 Report

Brands winning in 2022 are playing a different game from the competition. This ebook outlines the fundamental shift marketers now face to engage audiences in the creator economy and the evolution required to implement a more comprehensive approach to influencer marketing.

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Treat creators like trusted partners, not transactions.

For partnerships to succeed, a creator must know the brand, use their products, and truly believe in both. Consumers can smell a fake endorsement from a mile away. And when they do, they're already lost.

Your ultimate guide to creator management:

This ebook provides an in-depth look at:

  • The state of influencer marketing
  • The shift to creator management
  • How brands are investing in creators
  • How to overcome challenges working with creators
  • Creator trends for 2022
Open book of "State of Influencer Marketing Report 2022" next to a stack of the same books

The sky's the limit for today's ecommerce brands

Brands have to think beyond the traditional influencer campaign for success in the new creator economy. This ebook will give you everything you need to understand how to recruit an army of brand-aligned creators and introduce you to the tools necessary to easily manage all your campaigns and relationships at scale.

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All the resources you need for your influencer program

GRIN has got you covered with every resource you need to set up and influencer marketing program, manage your creators, build long-term creator partnerships, and gain true ROI on all your influencer marketing programs.

Make the most of your influencer marketing program with the all-in-one creator management platform designed to help you build more authentic, brand-boosting relationships.