Real DTC brands talk about influencer marketing to scale their business - even during a crisis
Lume Cube tripled their influencer network with authentic creators
Audrey Van Vark and Trevor Farrow chat with GRIN to discuss their influencer marketing strategies at Lume Cube, portable lighting for the most innovative content creators makers, and how they’ve seen massive results with their influencer programs.
Main Discussions
Brands Working Remote Talking Influencer Event
Wednesday, April 22, 2020
Lume Cube
In our live conversation we aim to explore:
- How one brand creates influencer campaigns that produce resonating content.
- The influencer commission model that helped the company maximize their program ROI.
- The power of mixing influencer types across the different marketing goals and funnel phases.
Who's Speaking
Audrey Van Vark
Influencer Marketing & Event Manager at Lume Cube
Trevor Farrow
Marketing Manager at Lume Cube
Katya Allison
Director of Marketing Content & Sales Enablement at GRIN
Check out our past
Brands Working Remote Talking Influencer Events
Natural Dog Company leverage their creator community for content to repurpose across multiple marketing channels, building brand awareness and acquiring new customers.
Tres Colori is a DTC jewelry brand based in New York that creates personalized nameplates and jewelry.
Dreamland Baby, the maker of Weighted Sleep Sacks and Blankets featuring their proprietary CoverCalm™ Technology
Los Angeles Apparel makes your favorite styles & quality basics sustainably in the USA. We’re on a mission to bring back apparel made in the U.S.A. by highly trained employees earning fair wages and supporting domestic farmers.
Gainful is a brand of personalized supplements to help you stay on track and reach your goals because “healthy” looks different on every body.
Brad Handel chats with Katya Allison from GRIN about how Every Man Jack transitioned from retail to ecommerce and the impact influencer marketing had on their business.
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